152: CXChronicles Podcast 152 with Sam Ruben, Chief Sustainability Officer at Mighty Buildings

Hey CX Nation,

In episode #152 of The CXChronicles Podcast we welcomed Sam Ruben, Chief Sustainability Officer at Mighty Buildings, based in Oakland, California. 

Sam Ruben brings a sustainability and innovation focus to everything he does. He is passionate that today’s organizations consider sustainability as a core aspect, not merely as a moral principle but as an avenue towards an improved bottom line and increased brand value and overall customer & employee experiences.

Sam worked with the Bay Area Climate Collaborative to develop a marketing plan to encourage fleet managers to buy EVs; helped the City of Berkeley launch its Open Data Portal, including developing focus groups and other community outreach strategies and attention-grabbing infographics; and developed an operations plan for a sustainable seaweed farm for Olazul which has since spun off a for-profit entity to bring the seaweed to market.

His work has resulted in savings of more than (pay attention to these KPIs below):

• $9,720,343
• 19,298,227 kWh of Electricity
• 51,133,599 gallons of Water
• 21,045 therms of Natural Gas
• 5,970 tons of Waste
• 834,953 metric tons of CO2

Sam and Adrian also chat through The Four CX Pillars: Team,  Tools, Process & Feedback to share some of the tips & tricks that have worked for Mighty Buildings as they've built & grown their business & team across the world.

**Episode #152 Highlight Reel:**

1. Building sustainable, high-quality, 3D printed homes to help save the environment 
2.  Constructing a diverse, skilled, international team of SME's to create a distinct advantage
3.  What's the point of collecting all of the data in the world if you don't know how to share it?
4.  Why webbing and stitching your CX/CS strategy together is a team sport
5.  How unlocking your customer's passion points can change the world!

Huge thanks to Sam for coming on The CXChronicles Podcast and featuring his work and efforts in pushing the sustainable, 3D printed housing & development space into the future.

Click here to learn more about Sam Ruben

Click here to learn more about Mighty Buildings

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